It’s simple, we just don’t do it
If you have animal companions, it is likely you will do whatever you can to ensure their safety and comfort, including feeding them the very best British-made pet food such as Trophy.
We do not test our pet food on animals in laboratories and only carry out palatability tests with companion animals in the comfort of their home with their owners' full permission. These palatability studies involve feeding dogs and cats new recipes to see if they will eat or like them.
We pledge that we do not conduct, contract out, or fund animal tests in the developing, manufacturing, testing, or marketing of our products.