About us

We are Julie and Sean Barr, Trophy franchisees based in the small market town of Atherstone, North Warwickshire. We cover a large region that takes in Birmingham, Lichfield, Tamworth, Sutton Coldfield, Ashby de la Zouch, Coalville and all around. We deliver to your door – and can provide a lot more support should you need it.

Sean previously worked as a Police dog trainer and handler for the past 16 years and Julie is a Civil Servant. We are both passionate about the care, welfare and training of animals. Both Nutritional Advisers with Trophy, we can help with weight management, energy levels, allergies and much more.

Our current family consists of Scooby our German Shepherd (retired) and Milo our rescue French Bull dog. They adore their Trophy food and look great on it.

What you and your pet can expect:

  • Professional advice on your pets’ diet
  • Free personal home delivery to your door when you need it
  • Premium pet food with human grade proteins
  • Toys, treats and accessories
  • Grain-free and hypoallergenic options
  • Free samples and free weighing service
  • Free nutrition assessment and advice (doorstep or online)
  • Behavioural and training advice and tips

Do get in touch if you’d like to know more or would like to try your pets on our free samples.

Sean and Julie

Services we provide

  • 100% Satisfaction Guaranteed
    Try us with complete confidence. If you have not seen a difference in your dog after feeding for 28 days ‘the Trophy Way’ or are not satisfied, we will refund or replace the product for you.
  • Free Nutritional Consultation
    The world of pet food can be confusing as the number of ailments, sensitivities, allergies, intolerances in dogs increase. Time then for some qualified advice from a trained Nutritional Adviser.
  • Free Trophy Taste Test
    Give us a call or send us a message to arrange a visit from one of our qualified Trophy Nutritional Advisors, you can ask questions and your pet can try a tasty sample in the comfort of your home.
  • Free Coat Condition Check
    We can provide a FREE coat condition check and provide lots of advice & tips for: Getting that shine back - Boosting shine for show time - Healing sore or flaky skin - Clearing fleas, ticks & mites.
  • Free Mobile Pet Weighing
    Sadly, around 35% of all dogs in the UK are overweight! With the aid of our expertise and the PFMA Size-O-meter we will be able to ensure your pet achieves and maintains its perfect healthy shape.
  • Free Home Delivery
    All our products are delivered free to your home via one of our fully trained team. Passionate about pets, focused on a quality service. As part of the Trophy team, we make sure that customer service is our number one priority. We are committed to ensuring you receive food and products for all your pets' needs.

Areas we cover

  • Atherstone
  • Ashby Del La Zouch
  • Nuneaton
  • Tamworth
  • Sutton Coldfield

Our service area map

Erdington, Nuneaton, East Birmingham, Sutton Coldfield, Four Oaks, Market Bosworth, Hinckley, Ashby-de-la-Zouch, Coalville,

See what our customers think


Lindsay Phillips

Excellent service, delivery to your door. Same day if they are able to. So much easier than lugging a large bag of food from the vets or pet shop. Very knowledgeable about pet nutrition and will offer advise. Food is premium grade and my dog loves it. His coat has never been healthier and shiny.

Find the perfect food for you

Find your perfect food

Telling us about your pets helps us provide a better service tailored to your pets individual needs.

Explore our range of products

We make a wide range of pet food including grain-free, lite diets, puppy, mature, adult and cereal-free options.

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